Say Oui!

Because every great adventure starts with the willingness to say yes.

Embodying a beautiful mix of tradition and modernity, Chérie By Oui is established to speak to the discerning bride on a personal level.

Bringing elevated styling and intricately embellished pieces, reminiscent of the couture sensibilities of yesteryear to prêt-à-porter.

darling niki bw

Lovers' Sojourn

We invite you on a journey to discover luxury bridal beyond your expectations.

Embracing the spirit of the Chérie By Oui woman, Lovers' Sojourn is a collection of glamorous yet undeniably chic gowns with a focus on impeccable fit and workmanship.

Featured Products


Love Stories
With the world so uncertain, our original plan of a destination wedding in Greece became out of the question. However, with all of my family home from overseas and our wedding priorities adjusted, we put together new wedding plans within a month. It was ambitious, crazy, fun, and exhausting, but so worth it! After all, the most important thing, we decided, was the union of us.
The team at Chérie By Oui have put our heads together and come up with the best tips for you to keep calm and be as wonderfully you as possible in the lead up to your special day.
Chérie babes are incurable romantics with a penchant for art and travel. She takes you to a world of her own creation and embraces life's journey through passionate adventure. Being of Japanese-British heritage, fellow Aussie Georgia Risa @georgiarisa took us to dazzling Tokyo where the old and the new collide in perfect harmony.

Find Your Nearest Store

You can find your favorite Chérie By Oui styles via select stockists.

Say oui at a location near you.

Let's get social @cheriebyoui