Say Oui!

Because every great adventure starts with the willingness to say yes.

Embodying a beautiful mix of tradition and modernity, Chérie By Oui is established to speak to the discerning bride on a personal level.

Bringing elevated styling and intricately embellished pieces, reminiscent of the couture sensibilities of yesteryear to prêt-à-porter.


Unbridled Love

An expression of absolute love in the tranquil, sultry Summer nights. Passionate, instinctive, soul-touching, Unbridled Love.

Discover the latest Chérie By Oui collection featuring luxurious and bold styles that fuse timeless silhouettes with dramatic details that capture the spirit of the modern woman.

Featured Products


Love Stories
The lead up to the wedding day was a nightmare with lockdowns shifting our plans four times, but the day we had, in the end, was every bit worth the wait. Our ceremony was held at St Stephen's Anglican Church in Newtown. We then headed off with our photographer Josh to Repressed Records, a record store that was right around the corner in Newtown. Music has always been an important part of our lives both individually and as a couple, so picking vinyls for each other was the perfect way to commemorate our special day. We slow-danced to an obscure rock song and it was great.
Love Stories
We were originally going to have a big wedding in France, but due to COVID-19, we ended up having a smaller and more intimate affair in a garden setting, surrounded by wildflowers and trees. Our wedding day was stormy and rainy but I wouldn't have changed a thing as it truly was the best day of my life.
Love Stories
With the world so uncertain, our original plan of a destination wedding in Greece became out of the question. However, with all of my family home from overseas and our wedding priorities adjusted, we put together new wedding plans within a month. It was ambitious, crazy, fun, and exhausting, but so worth it! After all, the most important thing, we decided, was the union of us.

Find Your Nearest Store

You can find your favorite Chérie By Oui styles via select stockists.

Say oui at a location near you.

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